CardCash Reports Strong November Growth Driven by Black Friday Demand Surge

Core Insights - Giftify, Inc. reported significant year-over-year growth for CardCash.com, driven by strong Black Friday demand, increased customer activity, and improved margins [1][3] Financial Performance - CardCash experienced an 18.8% year-over-year increase in Total Face Value of gift cards, reaching $16.47 million, with Total Paid Amount growing by 18.9% [2] - Gross Profit increased by 8.0% year-over-year, with Gross Margin improving from 13.16% to 18.59%, marking a 41% enhancement [2] - Total Customers rose by 9.4% compared to November 2024, indicating accelerated customer activity [2] Operational Efficiency - Total Affiliate Sales surged by 49%, reflecting strong partner performance [8] - Inventory efficiency improved, as Max Card Age declined by 45%, signaling better inventory turnover [8] - Shipping costs decreased by 7.4% year-over-year, contributing to operational enhancements [8] Market Position - The company emphasized its commitment to providing immediate savings amidst inflationary pressures, reinforcing its position as a trusted value destination [4] - The performance during the Black Friday period highlighted the increasing mainstream adoption of discounted gift cards as a savings tool [4]