Zheng Quan Ri Bao Zhi Sheng·2025-12-11 13:43Core Insights - Postal Savings Bank of China (PSBC) is showcasing its achievements and future plans in digital finance at the 2025 Digital Finance Conference, emphasizing the integration of technology in financial services [1] - The bank's president highlights the transformative impact of technology on the speed of progress, depth of financial reform, and breadth of service reach, positioning AI as a key driver in reshaping traditional financial models [1][2] - PSBC is committed to serving the real economy by optimizing financial supply, reducing financing costs, and enhancing service experiences, aligning with its mission of "finance for the people" [1][3] Digital Strategy - PSBC has adopted a "Digital Postal Savings" strategy, implementing an "AI+" initiative that has led to the bank receiving the People's Bank of China Financial Technology Development Award for three consecutive years [2] - The bank's intelligent tools span the entire operational process, enhancing management efficiency and organizational effectiveness [2] - In the front office, PSBC utilizes intelligent profiling to improve precision marketing, shifting from broad marketing strategies to personalized services [2] - In the middle office, intelligent models enhance risk control and business efficiency, with tools that integrate expert knowledge into decision-making processes [2] - In the back office, intelligent analysis tools improve employee capabilities by simplifying data access and analysis processes [2] Future Outlook - PSBC is dedicated to its "finance for the people" principle and will continue to advance its "Digital Postal Savings" strategy, focusing on building a digital ecosystem that delivers warm and perceptive financial services to various sectors [3]