Xin Lang Cai Jing·2025-12-12 01:37Core Insights - The article highlights the strong sales performance of BYD Dolphin, which recently achieved a milestone of 1 million units sold, making it the fastest A0-class sedan to reach this figure in the market [1][18] - The competitive landscape in the electric vehicle sector has intensified, with numerous new models being launched, yet BYD Dolphin maintains a steady sales trajectory [1][22] Customer Footfall - The dealership experiences a favorable customer footfall due to its strategic location near large residential areas and public transport, with peak customer visits occurring on weekends [6][22] - The dealership can accommodate 20 to 40 customer groups on busy days, indicating a healthy interest in the brand [6][22] Online Consultation - The dealership operates with a balanced approach between online and offline customer engagement, with online inquiries matching in-store visits [8][24] - Many online customers are referrals from existing BYD owners, reflecting positive word-of-mouth and brand reputation [8][24] Popular Models - The BYD Dolphin, along with models like Sea Lion 06 and Sea Leopard 06, are among the best sellers, with the Sea Lion 06 EV being particularly favored by family users for its spaciousness and practicality [9][24] - The Dolphin's recent sales achievement has enhanced its market recognition and customer referrals [9][24] Order and Delivery Status - The dealership reports monthly sales of over 100 units, with no significant order backlogs or delivery delays, thanks to BYD's robust production and supply chain [11][26] - The customer base for the Dolphin includes various demographics, such as elderly users, families purchasing for children, and those transitioning from traditional vehicles to electric models [11][26] Competitive Landscape - The A0-class market is described as highly competitive, with numerous new entrants, yet the Dolphin retains a significant advantage due to its established reputation and advanced features [15][30] - The Dolphin is recognized as the first A0-class model built on the e-platform 3.0, featuring comprehensive driver assistance technology, which appeals to consumers [15][30] Industry Evolution - The success of the BYD Dolphin is seen as a reflection of the evolution of the A0-class electric vehicle market in China, transitioning from basic models to more sophisticated offerings [17][33] - The Dolphin has set new standards for space, technology, and safety in the A0-class segment, contributing to the overall growth and quality enhancement of the electric vehicle market [17][34]