Di Yi Cai Jing·2025-12-12 05:41Core Viewpoint - The recent bidding results for the duty-free shop franchise rights at Shanghai Airport indicate a significant shift in the competitive landscape, with major players like Dufry and China Duty Free Group winning the contracts, while the incumbent operator, Sunrise Duty Free (Shanghai), lost out due to lack of support from its major shareholder [1][2][4]. Group 1: Bidding Results - The bidding for the duty-free shop franchise at Shanghai Airport for the next eight years was won by Dufry and China Duty Free Group, marking a notable change in operators [1][2]. - China Duty Free Group secured the operational rights for two segments at Shanghai Pudong International Airport and one segment at Shanghai Hongqiao International Airport, while Dufry won the rights for another segment at Pudong [2][4]. Group 2: Sunrise Duty Free's Exit - Sunrise Duty Free (Shanghai) was unable to secure a renewal of its franchise due to the lack of support from its major shareholder, China Duty Free Group, which holds approximately 51% of Sunrise [2][4]. - The board of Sunrise, influenced by China Duty Free Group, voted against participating in the bidding process [4]. Group 3: Changes in Revenue Model - The new bidding results indicate a shift in the revenue model for Shanghai Airport, moving from a high fixed rent and sales commission structure to a model based on a fixed monthly fee plus a lower commission rate [5][6]. - The fixed monthly fees for the winning bids are set at 3,141 RMB per square meter for Pudong T1 and T2, and 2,827 RMB per square meter for Hongqiao T1, with commission rates ranging from 8% to 24% [5][6]. Group 4: Market Competition Dynamics - The competitive landscape for duty-free sales is changing, with increased pressure from cross-border e-commerce platforms and new entrants in the market, leading to a decrease in profit margins for traditional duty-free operators [8][9]. - The profit margins for products sold in duty-free shops have significantly decreased, with the gross margin for perfumes and cosmetics dropping from over 50% to around 20% [8][9].