Yang Shi Xin Wen Ke Hu Duan·2025-12-12 06:48Core Viewpoint - The automotive industry is facing a significant challenge from malicious online attacks, particularly from self-media influencers who spread false information and conduct negative evaluations to harm brand reputation. The government is taking steps to address these issues through stricter regulations and legal actions against offenders [1][8]. Group 1: Online Malicious Attacks - Multiple automotive companies, including Xiaopeng Motors and Great Wall Motors, have been targeted by self-media accounts that disseminate false and defamatory content, leading to significant reputational damage [2][4]. - Xiaopeng Motors reported a case where an AI-generated video was used to defame the company, prompting legal action and a police investigation that resulted in the perpetrator's detention [2][3]. - Great Wall Motors experienced a surge of negative information coinciding with a sales peak, with multiple accounts posting identical defamatory content, indicating a coordinated attack [4][5]. Group 2: Legal Actions and Court Rulings - Courts have ruled in favor of automotive companies in cases of defamation, ordering self-media influencers to delete harmful content and pay damages. For instance, a court ordered a self-media account to pay 100,000 yuan for defaming Xiaopeng Motors [3][5]. - In another case, Great Wall Motors successfully sued a self-media influencer for 500,000 yuan due to the spread of defamatory content, highlighting the legal system's role in addressing online defamation [5]. Group 3: Industry Response and Regulatory Actions - The National Internet Information Office has initiated a crackdown on online misinformation in the automotive sector, emphasizing the need for a zero-tolerance approach to malicious attacks that disrupt market fairness [8][9]. - Experts suggest that the automotive industry must establish clear legal responsibilities for both content creators and platforms to mitigate the spread of false information and protect corporate reputations [10]. - The industry is encouraged to adopt rational competition practices and collaborate to reduce the opportunities for misinformation to thrive [10].