Core Viewpoint - JinHao Medical is a leading enterprise in the hearing health sector, achieving rapid growth through continuous technological innovation and global market expansion, with a mission to become the world's most trusted medical device brand and the number one brand in the hearing aid industry [1] Technological Advancements - The company emphasizes the importance of core technology, investing heavily in R&D to achieve breakthroughs in chip design, algorithm development, and product miniaturization, including the successful development of low-power digital hearing aid chips and AI speech enhancement algorithms [2][4] - JinHao Medical is focusing on AI hearing aid algorithms to enhance user experience by improving speech clarity in noisy environments and utilizing clinical data for intelligent fitting and adjustment through apps and remote services [3] Global Market Expansion - The hearing aid market in China has grown from 2.84 billion to 5.51 billion yuan from 2015 to 2019, with a CAGR of 18.02%, indicating significant growth potential for JinHao Medical's market strategies [5] - The company is expanding its market presence through online platforms like JD and Tmall, as well as establishing retail networks and leveraging international certifications to enter global markets [5][6] Brand Development and Positioning - JinHao Medical is focusing on building its own brand while maintaining ODM relationships, ensuring differentiated product designs and avoiding direct competition [6][7] - The company aims to enhance its brand image by controlling product quality and establishing a reputation for high-quality, reliable, and cost-effective products [7] Future Growth Strategy - JinHao Medical plans to extend its business along the hearing aid industry chain through internal growth and external acquisitions, targeting core components and retail channels to strengthen its market position [8]
技术赋能，全球布局，锦好医疗深耕听力赛道，打造助听器领军品牌