神州租车成立十八周年:以规模优势筑牢行业壁垒 以智慧出行定义新标杆

Core Insights - Shenzhou Car Rental, a leading domestic car rental service platform, celebrates its 18th anniversary, marking its role as a pioneer and leader in China's car rental industry [1] - The company has witnessed and driven explosive growth in the Chinese car rental market since its establishment in 2007, actively participating in the evolution of industry standards [1] - In 2025, Shenzhou Car Rental launched L4 autonomous driving system-equipped electric vehicles in Hainan, integrating autonomous driving technology with tourism scenarios [1] - The company emphasizes a deepening strategy in new energy, increasing the proportion of new energy vehicles in its fleet, and collaborating with 34 brands to introduce popular models [1] Competitive Advantages - Shenzhou Car Rental has established a solid competitive barrier with a fully direct sales network, a diverse range of vehicle models, a user base of over 1 billion, and a comprehensive ecological layout [2] - The company operates over 6,500 service outlets across more than 360 cities, ensuring users can access services conveniently [2] - The fleet consists of 200,000 vehicles, covering over 260 models from economy to luxury, catering to diverse rental needs [2] - The company has served 180 million high-value users primarily in first- and second-tier cities, providing a natural market for new energy and smart travel products [2] Industry Outlook - The Chinese car rental industry is transitioning towards high-quality development characterized by "intelligent, electric, and scenario-based" services [2] - With a shift in consumer mindset towards "usage rather than ownership" and a strong recovery in tourism, the rental market holds significant potential [2] - Shenzhou Car Rental aims to lead in smart driving technology, enhance operational support, and develop innovative scenario-based products [2] - The company plans to optimize vehicle lifecycle management in the new energy sector and create differentiated product matrices focused on user experience [2] Future Vision - Shenzhou Car Rental envisions a future of smarter, greener, and better travel experiences, collaborating with users and partners to achieve this goal [3]