Group 1 - The core viewpoint of the article is the introduction of the "Guidelines for Compliance with Pricing Behavior in the Automotive Industry" by the National Market Supervision Administration, which aims to enhance transparency in vehicle sales and delivery timelines [1][2] - Automotive sales enterprises are required to clearly indicate the delivery time before transactions if vehicles cannot be delivered on-site, addressing the issue of long delivery times for popular models [1] - The guidelines emphasize the necessity for clear pricing, including optional accessories, and mandate that any changes in self-determined prices by automotive sales enterprises must be promptly reflected in the corresponding price tags [2] Group 2 - The guidelines prohibit deceptive pricing practices that mislead consumers, such as using false or misleading language, images, or videos to represent prices [2] - It is required that any conditions affecting pricing must be clearly stated alongside the corresponding prices, ensuring consumers are fully informed before making a purchase [2] - The guidelines also specify that online sales platforms must provide clear pricing information, including delivery methods and associated costs, to enhance consumer awareness [1][2]
国家出手:卖车须明码标价,并提前告知交付时间
Di Yi Cai Jing·2025-12-12 13:03