中央网信办：加大对违法违规账号处置力度

Core Viewpoint - The Central Cyberspace Administration of China is intensifying efforts to address illegal and non-compliant accounts on online trading platforms, aiming to enhance consumer safety and the sustainable development of the platform economy [1][2]. Group 1: Regulatory Actions - The Central Cyberspace Administration has identified various illegal activities, including AI impersonation in live marketing, selling counterfeit goods under the guise of retired military personnel, and fraudulent sales targeting elderly consumers [1]. - A joint directive from the State Administration for Market Regulation and other departments emphasizes the need for improved product and service quality on online trading platforms [2]. Group 2: Future Initiatives - Future efforts will focus on cleaning up illegal and harmful content, particularly in product descriptions and reviews, while increasing the disposal of illegal accounts [3]. - There will be enhancements to content governance rules, including the establishment of a negative list for prohibited goods and services, and improved user reporting channels [3]. - The administration will also work on standardizing the behavior of industry personnel, enhancing legal awareness and professional quality through training [3].