从黄土高原到大湾区，“媒体+”助力陕果融湾出海

Core Viewpoint - The event aims to promote high-quality apples from Shaanxi to the Greater Bay Area, enhancing the brand influence of Shaanxi fruits in the market [2][42]. Group 1: Event Overview - The Shaanxi fruit promotion event titled "Shaanxi Fruits Going South, Sweet Bay Area" was successfully held at the 2025 Greater Bay Area Agricultural Products Trade Fair [8][10]. - The event featured new apple varieties from counties such as Chunhua, Xunyi, and Qianyang, along with kiwi and processed products from Baoji City [9][10]. Group 2: Product Highlights - Chunhua County showcased the "Chunhua Ruixue Apple," which has a unique taste due to its high altitude and temperature variations, winning a gold medal at the Ninth China Good Apple Competition [12][15]. - Xunyi County promoted the "Xunyi Qin Crisp Apple," recognized for its high soluble solid content and geographical indication certification, with exports to countries like Canada, the UK, and Russia [19][21]. - Qianyang County introduced the "Qianyang Ruixiang Red Apple," utilizing an efficient cultivation model that significantly reduces water and land usage while achieving high fruit quality [24][26]. Group 3: Market Potential - The event attracted numerous buyers, with a representative from Guangzhou indicating plans to purchase Shaanxi apples for the New Year market due to their unique flavor [33][34]. - The promotion of Shaanxi fruits in the Greater Bay Area is supported by the Shaanxi Provincial Fruit Industry Center, leveraging "media+" to enhance brand influence [36][40].