秦乐购“双十二”品质盛惠活动举行

Group 1 - The core initiative is the "Qin Le Gou 'Double Twelve' Quality Promotion Event" aimed at boosting consumption and supporting economic growth in the province, launched on December 12 in Xi'an [1] - The event combines benefits for the public and consumption promotion, with government, banks, and enterprises collaborating to distribute consumption vouchers and e-commerce platforms offering various discounts [1] - Over 50 promotional activities will be held across provinces and cities, linking diverse consumption sectors such as food, accommodation, transportation, tourism, shopping, and entertainment to enhance the supply of quality goods and services [1] Group 2 - The event aligns with the Ministry of Commerce and eight other departments' guidance on developing digital consumption, aiming to make quality e-commerce benefits accessible to consumers and stimulate market vitality [1] - Specific promotional activities include online campaigns offering shopping vouchers, which have seen significant sales and increased foot traffic in shopping malls [1] - Various cities, including Xi'an, Yulin, Yan'an, and Weinan, will host different forms of production and sales matching activities, while other cities will focus on live streaming and short video competitions to enhance consumer engagement [2]