Bullish Analyst Sentiment on Wix.com (WIX) Despite CFRA’s Lowered Target and Slower Growth Outlook

Core Insights - Wix.com Ltd. (NASDAQ:WIX) is recognized as one of the top AI stocks to monitor in December 2025 [1] - Approximately 90% of analysts maintain a bullish outlook on Wix.com, with a median price target of $170, indicating a potential upside of 70% [2] Analyst Commentary - CFRA reiterated a "Buy" rating for Wix.com but reduced its price target from $200 to $140, citing slower revenue growth projections through 2026, with a two-year revenue CAGR of 13% compared to a five-year CAGR of 18% through 2024 [3] - Despite the lowered growth outlook, CFRA anticipates continued growth in premium subscriptions due to product enhancements and targeted marketing initiatives [4] Financial Projections - CFRA expects modest operating margin compression in 2025 and 2026 due to increased investments in AI and product development, but operational efficiency and cost-management initiatives may mitigate some margin pressures [5] - The non-GAAP EPS estimate for 2025 remains at $7.43, while the 2026 EPS forecast has been lowered from $8.75 to $7.82, reflecting revised margin expectations [5] Company Overview - Wix.com operates a cloud-based platform for website design and development, offering a range of services including web templates, a web editor, SEO tools, a logo maker, web hosting, and email marketing [6]