2025年11月份社会消费品零售总额增长1.3%

Group 1 - In November, the total retail sales of consumer goods reached 43,898 billion yuan, with a year-on-year growth of 1.3% [5] - From January to November, the total retail sales of consumer goods amounted to 456,067 billion yuan, growing by 4.0% year-on-year [5] - The retail sales of goods (excluding automobiles) in November were 39,444 billion yuan, with a year-on-year increase of 2.5% [5] Group 2 - In November, urban retail sales were 37,684 billion yuan, growing by 1.0% year-on-year, while rural retail sales were 6,214 billion yuan, increasing by 2.8% [2] - From January to November, urban retail sales totaled 394,544 billion yuan, with a growth of 3.9%, and rural retail sales reached 61,523 billion yuan, growing by 4.4% [2] Group 3 - Online retail sales from January to November reached 144,582 billion yuan, with a year-on-year growth of 9.1% [4] - Among online retail, the sales of physical goods were 118,193 billion yuan, increasing by 5.7%, accounting for 25.9% of total retail sales [4] - The growth rates for food, clothing, and daily necessities in online retail were 14.9%, 3.5%, and 4.4% respectively [4] Group 4 - The retail sales of dining services in November were 6,057 billion yuan, with a year-on-year increase of 3.2% [5] - From January to November, dining service revenue reached 52,245 billion yuan, growing by 3.3% year-on-year [5] Group 5 - The retail sales of convenience stores, supermarkets, department stores, specialty stores, and brand stores grew by 6.0%, 4.7%, 0.7%, 3.4%, and 0.1% respectively from January to November [4]