上海供销：搭建产销链上的“农商会客厅”

Core Insights - The Shanghai supply and marketing system is exploring a new path that aligns with the characteristics of a mega city, focusing on the responsibilities of "three rural issues and one recycling" [1] - The "Supply and Marketing Market" in Shanghai is emerging as a distinctive highlight, promoting seasonal consumption and serving as a platform for high-quality agricultural products [2][4] Group 1: Supply and Marketing Market Development - The Shanghai "Supply and Marketing Market" has hosted over 24 themed market events this year, reaching various community locations and focusing on the integration of the Yangtze River Delta [4] - The market has successfully introduced over 5,000 unique agricultural products from various regions, enhancing the connection between urban consumers and rural producers [4][5] - The market emphasizes seasonal and cultural consumption, creating immersive experiences that promote traditional culture and improve urban living quality [5] Group 2: Regional Cooperation and Integration - The establishment of the Yangtze River Delta Supply and Marketing Cooperative Strategic Alliance aims to enhance agricultural modernization and urban-rural integration through collaborative efforts [6] - The alliance focuses on breaking down administrative barriers and integrating resources to facilitate a smooth flow of high-quality agricultural products across regions [6][7] Group 3: Modern Agricultural Support - The Shanghai supply and marketing system is committed to building a robust agricultural supply chain, particularly in the potassium fertilizer sector, to ensure timely delivery to farmers [9] - This innovative supply chain model mitigates risks associated with international market fluctuations, supporting the stable development of urban agriculture [9] Group 4: Brand and Community Engagement - The Shanghai supply and marketing system leverages its historical brands to enhance market vitality and consumer recognition, exemplified by the success of the "Hao Weijia" brand [10] - Initiatives like "Supply Enjoyment Home" and "Supply Harmony Home" are designed to address housing needs for young professionals, showcasing the system's adaptability to urban demands [10] Group 5: Recycling and Sustainability Efforts - The Shanghai supply and marketing system is actively contributing to the circular economy by establishing a comprehensive recycling network and promoting green initiatives [11] - The system's revenue for 2024 is projected to reach 21.142 billion, with a profit of 1.991 billion, reflecting its commitment to rural revitalization and modernization [11]