李国庆宣布成立新公司“李享生活”,做线上高端会员店
Xin Lang Cai Jing·2025-12-15 05:37

Group 1 - The core idea of the article is that Li Guoqing has launched a new high-end online membership store called "Li Xiang Life" at the age of 60, aiming to serve only 5,000 premium members in its first year [1][3] - The new e-commerce company is positioned as not being an ordinary e-commerce platform, focusing on a quality lifestyle niche [1][3] - The company will emphasize two main aspects: authentic vintage products from genuine production areas and a significantly lower markup rate, which will be capped at 1.25 times, compared to the typical 2-5 times markup in the industry [1][3] Group 2 - "Li Xiang Life" is officially launched, with a promotional live event scheduled for December 18 at 18:50 [1][3] - According to Tianyancha, "Li Xiang Life (Beijing) Network Technology Co., Ltd." was established in September 2025 with a registered capital of 1 million yuan, primarily engaged in internet and related services [1][3] - Li Guoqing holds a 99% stake in the company, with Li Xuemei as the legal representative [1][3]