Core Insights - Ant Group announced the rebranding of its AI health application AQ to "Ant Afu," focusing on a "health+" strategy and transitioning from an AI tool to an AI health companion [1][3] - The upgraded "Ant Afu" app features three main functions: health companionship, health Q&A, and health services, aiming to provide a comprehensive and personalized health management experience [1][3] User Engagement - The "Ant Afu" app has surpassed 15 million monthly active users, ranking among the top five AI apps in China and becoming the leading AI health management app [1][3] - The app responds to over 5 million health inquiries daily, with 55% of its users coming from third-tier cities and below, highlighting its inclusive nature [1][3] Branding and Functionality - The name "Afu" symbolizes health as a blessing, indicating that users can turn to Afu for health-related matters [1][3] - The most significant change in the new version of "Afu" is the addition of the health companionship feature, enhancing user interaction and support [1][3]
蚂蚁集团AQ升级为“蚂蚁阿福”:App月活超1500万