Core Viewpoint - The launch of the "Travel+" driving season in Shandong aims to create an attractive tourism scenic road network, with the first "driving station" located in the unique Hongye Shiyan tourist area in Zibo, rather than in major cities like Jinan or Qingdao [1][3][7]. Group 1: Tourism Development Strategy - Zibo faces a challenge in sustaining tourist interest beyond its recent fame for barbecue, necessitating a shift from single attractions to a more comprehensive tourism experience [3][8]. - The provincial government is developing a scenic road system to connect various tourist sites, moving away from isolated attractions to a more integrated approach that caters to the growing self-driving tourism market [3][4]. - Key nodes in this network must possess strong attractions, adequate facilities, and rich cultural elements to enhance visitor experience and value [4][6]. Group 2: Hongye Shiyan's Transformation - Hongye Shiyan has evolved from a seasonal attraction to a year-round destination, overcoming the common issue of seasonal dependency faced by many traditional scenic spots [9][12]. - The area has introduced innovative attractions, such as a 2020-meter high-altitude glass drift, to draw visitors throughout the year, thus diversifying its appeal beyond autumn foliage [9][11]. - Seasonal events like the "Cloud Flower Garden" in spring and the "Shiyan Fireworks Festival" in winter have been created to attract visitors during off-peak times, enhancing the overall visitor experience [11][12]. Group 3: Cultural Integration and Community Impact - Hongye Shiyan has integrated local cultural elements, such as the immersive performance of "Strange Stories from a Chinese Studio," transforming static cultural heritage into engaging experiences [11][20]. - The scenic area has formed a development alliance with surrounding villages, creating jobs and promoting local economic growth while preserving traditional village aesthetics [18][20]. - Initiatives like free admission for local residents during specific periods foster community engagement and enhance local cultural identity [18][20]. Group 4: Future Implications for Shandong Tourism - The establishment of the provincial scenic road network signifies a shift towards high-quality tourism development, focusing on sustainable and culturally rich projects like Hongye Shiyan [15][20]. - Zibo's transition from a "barbecue city" to a destination with deeper experiential offerings marks a significant step in its tourism evolution, aligning with broader provincial goals [20][21]. - The success of Hongye Shiyan serves as a model for future tourism projects, emphasizing the importance of innovation, cultural depth, and community collaboration in achieving long-term viability [20][21].
省级风景道在淄博起步,红叶柿岩如何成为关键落子
Qi Lu Wan Bao·2025-12-15 10:59