于细微处做好养老金融大文章——交通银行全力打造长者友好型银行
Shang Hai Zheng Quan Bao·2025-12-15 19:19

Core Viewpoint - The article emphasizes the importance of addressing China's aging population through innovative pension financial practices by the Bank of Communications, aiming to enhance the well-being of the elderly and contribute to national development [2]. Group 1: Pension Financial Innovations - The Bank of Communications has launched its first pension service brand, "Jiaoyin Pension," focusing on creating a senior-friendly banking environment with core values of stability, security, warmth, and happiness [2]. - By the end of November 2025, the bank's pension industry loan balance is expected to increase by over 40% compared to the previous year, indicating rapid growth in pension financial business [2]. Group 2: Addressing Elderly Needs - The bank's approach to pension finance is centered around the diverse needs of elderly customers, integrating financial services with essential life scenarios such as medical care, food, housing, transportation, travel, and education [3]. - In the medical sector, the bank has introduced a "Medical Accompaniment Payment Subsidy" program in response to the challenges faced by the elderly, allowing them to book medical accompaniment services through a dedicated app with payment discounts [3]. Group 3: Collaborative Initiatives - The bank collaborates with payment institutions and elderly meal service providers to offer dining discounts for seniors, enhancing their dining experience [4]. - In partnership with Ctrip's Senior Friends Club, the bank provides exclusive travel services and discounts for customers over 50, including tailored travel routes and additional services in tourist areas [5]. Group 4: Building a Comprehensive Pension Ecosystem - The bank is working with government bodies and third-party organizations to create a comprehensive pension support network, addressing the safety of pre-paid funds in elderly care institutions [6]. - The introduction of the "Pension e-loan" product aims to alleviate funding shortages in elderly care institutions by providing online financing solutions, with successful pilot programs already in place [6]. Group 5: Comprehensive Pension Financial Service System - The bank has established a comprehensive pension financial service system covering five key areas: pension industry finance, pension wealth finance, pension consumption finance, financial services for the elderly, and rights protection [7]. - The bank aims to deliver professional and compassionate pension financial services, ensuring the happiness of the elderly population [7].

BANK COMM-于细微处做好养老金融大文章——交通银行全力打造长者友好型银行 - Reportify