Ford takes $19.5bn hit amid electric vehicle retreat as Trump policies bite
Ford MotorFord Motor(US:F) The Guardian·2025-12-15 22:02

Core Viewpoint - Ford is taking a significant $19.5 billion writedown and discontinuing several electric vehicle (EV) models, reflecting the auto industry's retreat from battery-powered vehicles due to changing policies and declining demand for EVs [1][5]. Group 1: Company Actions - Ford will cease production of the F-150 Lightning in its electric form and will instead focus on an extended-range electric model, a hybrid called Erev [2]. - The company is also canceling the next-generation electric truck, T3, and planned electric commercial vans [2]. - Ford plans to pivot towards gas and hybrid models, expecting its global mix of hybrids, extended-range EVs, and pure EVs to reach 50% by 2030, up from 17% today [3]. Group 2: Financial Implications - The $19.5 billion writedown will be spread out, primarily occurring in the fourth quarter and continuing through 2027, with $8.5 billion related to canceled EV models, $6 billion tied to a dissolved battery joint venture with SK On, and $5 billion for "program-related expenses" [4]. - Sales of the F-150 Lightning have decreased by 10% year-over-year, with only 25,583 units sold through November [8]. Group 3: Market Context - US sales of electric vehicles fell approximately 40% in November, following the expiration of a $7,500 consumer tax credit, which had been in place for over 15 years [6]. - The shift in Ford's strategy reflects a broader trend in the auto industry, as companies reassess their investments in EVs amid waning demand and changing regulatory environments [5][7]. Group 4: Future Plans - Ford's future EV lineup will focus on more affordable models, with the first model from a specialized team in California expected to be priced around $30,000 and available in 2027 [9].