中企“出海”面临系统重构，调度与合规能力受考验

Group 1 - The core viewpoint of the articles emphasizes the transformation of Chinese companies' internationalization from low-value manufacturing to brand globalization, highlighting the need for compliance and adaptation to regional market differences [1][3][4] - Companies are shifting from a "single store output" model to a "platform-driven" approach, requiring enhanced data-driven decision-making and ecosystem collaboration to navigate complex overseas environments [2][3] - The essence of "going global" for Chinese enterprises is evolving from a focus on low-cost products to high-value brand and cultural integration, with an increasing reliance on local talent for operational efficiency [3][4] Group 2 - The report indicates that Chinese manufacturing is transitioning from merely exporting products to exporting brand culture, with a growing emphasis on local adaptation in various sectors, including food and beverage [4][5] - Companies face diverse challenges in different regions, such as regulatory compliance and cultural differences, which necessitate tailored management strategies and digital solutions to optimize supply chains [5][6] - In Southeast Asia, the low penetration of online ordering and electronic payments presents significant challenges for cross-border operations, highlighting the need for a unified digital management system to facilitate expansion [7][8]