Yang Zi Wan Bao Wang·2025-12-16 06:20Core Insights - The event celebrated the fourth anniversary of BYD's Ocean Network, highlighting its significant achievements in the electric vehicle market [1] - The Ocean Network has achieved cumulative sales of over 6 million vehicles in four years, showcasing rapid growth comparable to traditional joint venture brands [3][4] - The introduction of the new flagship series, Ocean 8, marks a strategic shift towards high-end positioning in the market [10][12] Sales Performance - The Ocean Network's sales growth has reached 6 million vehicles in just four years, a pace that rivals the ten-year accumulation of traditional brands [4] - The Dolphin model has become a key success, being the fastest A0-class car in China to surpass 1 million sales, contributing to the brand's strong market presence [5][7] Product Strategy - The Ocean Network has established a product matrix with four major models: Song PLUS, Sea Gull, Dolphin, and Sea Leopard, each achieving over 1 million sales [7] - The company focuses on user-driven demand, creating differentiated competitive advantages through precise market segmentation [9] New Product Launch - The Ocean 8 series, including the Sea Leopard 08 and Sea Lion 08, is set to redefine high-end intelligent vehicles, expected to launch in Q1 2026 [10][12] - These new models will incorporate advanced technologies and design, aiming to meet comprehensive user needs for premium travel experiences [10][12] User Engagement - The Ocean Network emphasizes user collaboration and feedback through various channels, fostering a cycle of demand collection, rapid response, and experience enhancement [15] - The company aims to create a vibrant lifestyle around electric vehicle usage, integrating user experiences into product development [17]