Wonderfruit 2025开幕 泰国旅游局以“莫兰世界”推介文化旅游
人民网-国际频道 原创稿·2025-12-16 06:22

Core Insights - The Wonderfruit 2025 International Cultural Festival in Thailand celebrates its 10th anniversary, promoting high-quality tourism experiences that integrate culture and sustainability through the "Molam World with Amazing Thailand" cultural zone [1][2] Group 1: Cultural Promotion - The festival features Molam, a traditional folk singing form from Laos and Thailand's Isan region, characterized by narrative singing and local instruments like the khaen [1] - The Thai Tourism Authority has set up a "Molam Theater" at the event, inviting artists to reinterpret traditional sounds and narratives, creating an immersive experience for attendees [1] Group 2: Sustainable Tourism - The festival emphasizes sustainable tourism through the "Amazing Thailand Sustainable Tourism" initiative, balancing visitor experience with social and environmental responsibilities [2] - The economic impact of Wonderfruit is significant, with a peak daily attendance of 25,000 visitors in 2024, and international participants staying an average of 7.7 days, spending approximately 120,000 Thai Baht each, resulting in a total economic impact of about 710.73 million Thai Baht (approximately 22.46 million USD) [2]