Core Insights - JD Seven Fresh is expanding its "Taste the World" campaign to Inner Mongolia, showcasing local flavors and health-conscious products [1] - The brand is focusing on innovative products that combine traditional dietary culture with modern consumer needs [3][10] Product Highlights - The star product is the hawthorn-flavored milk skin roll, made from high-quality milk and featuring a unique taste profile [3][6] - The introduction of Inner Mongolia's signature cheese pancake, which has a higher cheese content and lower moisture, appealing to consumers [8] - A new lamb offal hot pot featuring local ingredients, allowing customization for various dining scenarios [10] Health-Conscious Innovations - The large particle chive flower sauce is made with seasonal chive flowers and low-sodium salt, addressing health trends [12] - The dried beef crisp product is low-fat and high-protein, targeting fitness enthusiasts with its unique cooking process [14] Strategic Approach - JD Seven Fresh is committed to exploring regional culinary cultures and creating differentiated private label products [14] - The brand aims to provide consumers with authentic flavors while adapting to modern tastes, enhancing the appeal of traditional foods [14]
“奶皮子世界”又添新成员!京东七鲜12月品牌日“寻味”内蒙古
Zhong Jin Zai Xian·2025-12-16 06:48