Core Insights - Recently, Cainiao and Mixue Group have reached a technology cooperation agreement, where Cainiao will develop a supply chain management system for Mixue Group, focusing on sales forecasting and integrating intelligent replenishment and raw material supply chain management [1] Group 1: Supply Chain Management - The new system aims to transition Mixue Group's supply chain management from experience-driven to AI-driven, addressing the complexities of raw material procurement, storage, and transportation [1] - Mixue Group's product offerings, including popular items like fresh lemon water and fresh orange juice, involve short shelf-life products, increasing the difficulty of supply chain management [1] Group 2: Market Challenges - With intensifying market competition, ensuring product supply during frequent promotional activities has become a new challenge for chain enterprises in supply chain management [1] - The AI supply chain product provided by Cainiao will utilize AI to predict sales and intelligently generate replenishment plans, enhancing the efficiency of procurement, warehousing, and transportation [1] Group 3: Operational Efficiency - The new system is designed to support Mixue Group's rapid business growth, helping to avoid raw material waste and ineffective capital occupation while maintaining cost control [1]
菜鸟与蜜雪集团达成合作,支持供应链由经验主导走向AI驱动
Xin Lang Cai Jing·2025-12-16 07:10