Core Insights - Visa has launched its Stablecoins Advisory Practice to provide insights and recommendations for banks, fintechs, merchants, and businesses regarding stablecoins [1][3] - The stablecoin market cap has exceeded $250 billion, and Visa's settlement volume has reached an annualized run rate of $3.5 billion as of November 30 [2] Visa's Stablecoins Advisory Practice - The practice aims to guide strategy and implementation in the evolving stablecoin ecosystem, which is influenced by crypto-native innovators [3][4] - Services offered include stablecoin training, market trend programs, strategy development, market entry planning, use case sizing, and technology enablement for stablecoin integration [8] Industry Context - Visa has over 130 stablecoin-linked card issuing programs across more than 40 countries and territories, showcasing its leadership in modernizing global payments through blockchain and stablecoin technology [4] - Visa Direct's pilots will allow qualified businesses to pre-fund cross-border payments using stablecoins and send direct payouts to individuals' stablecoin wallets [4]
Visa Unveils New Global Stablecoins Advisory Practice