上海“小进博”来了！全球好物买买买

Core Viewpoint - The 2025 Import Expo Quality Goods Trading Fair, also known as "Small Import Expo," will take place from December 19 to 21, 2025, at the National Exhibition and Convention Center in Shanghai, extending the Import Expo and promoting consumer access to global products [1][3]. Group 1: Event Overview - The "Small Import Expo" will feature a consumer-oriented exhibition and trading model, allowing for both on-site retail and online ordering with offline pickup [1]. - The event aims to transform global exhibits into purchasable goods, enabling consumers to buy "Import Expo New Year Goods" [1]. Group 2: Highlights of the Event - Highlight 1: A wide range of products from various regions will be available, including natural health foods from Oceania, home appliances from Europe, trendy personal care items from the Americas, and unique beauty products from Asia [1]. - Highlight 2: Major brands such as L'Oréal, Estée Lauder, and Uniqlo will participate, along with platforms like Alipay and Douyin Global Purchase, providing comprehensive service support [2]. - Highlight 3: The event will feature various activities, including product launches, cultural performances, and participation from young musicians and internet celebrities, creating a vibrant consumer festival [2]. - Highlight 4: Attendees can enjoy multiple entry benefits, including a 100% lottery win rate for prizes, discounts, and gifts for reaching certain spending thresholds [2]. Group 3: Exhibition Details - The exhibition layout includes two main halls: Hall 3H for agricultural and healthcare products, and Hall 4.1H for consumer goods and automobiles [3]. - Hall 3H will showcase food products, health supplements, and a special area for medical public welfare services [3]. - Hall 4.1H will feature beauty products, home appliances, clothing, and a section for traditional crafts and quality domestic goods [3]. Group 4: Objectives of the Event - The primary goal of the 2025 Import Expo Quality Goods Trading Fair is to expand imports, enhance the spillover effects of the Import Expo, promote consumption, and meet consumer demands for quality living [3].