Good Sam and Good Sam Financial Services Announces Expanded Partnership With Octane

Core Viewpoint - Good Sam, a subsidiary of Camping World Holdings, has expanded its partnership with Octane Lending to enhance loan origination volumes and improve the financing experience for customers [1][2]. Group 1: Partnership Expansion - The collaboration aims to increase loan origination volumes through Camping World's nearly 200 locations and digital platforms [2]. - Good Sam has participated in Octane's latest Series F funding round as part of the expanded relationship [2]. Group 2: Strategic Investment and Technology - The strategic investment aligns the interests of both companies, allowing for seamless branded financing while maintaining an asset-light strategy [3]. - By utilizing Octane's technology, the companies expect to reach a broader audience, generate higher-intent leads, and reduce friction in the buying process [3]. - Ongoing technology initiatives with Octane are anticipated to yield significant cost savings and return on investment (ROI) [3]. Group 3: Performance Insights - Since the pilot program launched in January 2024, the partnership has demonstrated that Good Sam brand affinity positively impacts finance and insurance (F&I) performance [3]. - The deeper partnership provides insights into credit mix, approval rates, and loan performance, which will help shape the lifetime value calculation of RV customers [3]. Group 4: Company Overview - Camping World Holdings is the largest retailer of RVs and related products and services globally, with a vision to make RVing and outdoor adventures enjoyable [4]. - The company operates RV sales and service locations in 44 states, aiming to build long-term value for customers, employees, and shareholders [4].