EMJ's Jackson pursues crypto treasury strategy with reverse merger

Core Viewpoint - Fund manager and activist investor Eric Jackson will lead a new crypto treasury firm after a reverse merger with SRx Health Solutions, a pet wellness company, resulting in a significant increase in the company's share price [1] Group 1 - The reverse merger is expected to enhance the company's position in the cryptocurrency sector [1] - SRx Health Solutions, previously focused on pet wellness, is pivoting towards the crypto market through this strategic move [1] - The announcement has led to a surge in the company's stock value, indicating strong market interest and investor confidence [1]