网游网文IP塑造城市生活新场景 两项数字文化“顶配”活动同期在沪举办

Group 1 - The article highlights the integration of gaming IPs into real-life experiences, showcasing projects like "崩铁大蛋糕" and "协议核心" that connect major gaming companies with commercial entities and urban spaces [1] - The 1.9-kilometer "元界" area symbolizes the rapid development of Shanghai's gaming industry and the innovative fusion of gaming culture [2] - The 2025 China Game Industry Annual Conference will take place in Xuhui, gathering global game entrepreneurs, investors, and creators, alongside the Fourth Shanghai International Online Literature Week [2] Group 2 - Chinese online literature is entering a phase of global co-creation and sharing, with Shanghai as a key hub for promoting online literature internationally [3] - By 2025, the cumulative global users of the overseas website of the reading platform will reach nearly 400 million, with over 530,000 original authors and more than 820,000 original works, reflecting a 20% year-on-year growth [3] - The Shanghai International Online Literature Week aims to enhance cultural branding and will release the "2025 China Online Literature Going Global Trend Report" [3] Group 3 - The integration of cultural tourism and commerce is rapidly evolving, with events like the "Shanghai Summer" International Animation Month driving interest in the "二次元" culture [5] - During the game industry annual conference, the "元界" area will host various first-time exhibitions and pop-up events, showcasing the deep integration of culture, commerce, and tourism [5] - The forum titled "New Paradigm of Game Culture: Evolution from Product to Ecosystem" will explore the new ecosystem formed by the gaming industry and urban development [5][6] Group 4 - The Xuhui West Bank features six cultural landmarks that create immersive experiences combining gaming with tourism and technology [6] - Events like Tencent's mobile game preview and various IP-themed festivals attract over 500,000 offline visitors annually, indicating a vibrant urban ecosystem [6] - The integration of online literature and gaming IPs is shaping new urban life scenarios that are playable, consumable, and shareable, contributing to the city's vitality [6]