“8岁门槛”少人问，盲盒销售谁来管

Core Viewpoint - The enforcement of the "8-year-old threshold" for purchasing blind boxes is ineffective, leading to widespread concerns among consumers and calls for stricter adherence to regulations [1][5]. Group 1: Market Conditions - Many stores in Jinan do not strictly enforce age restrictions for purchasing blind boxes, with some staff only conducting verbal checks on parental consent [1][2]. - Self-service vending machines for blind boxes lack any age verification features, allowing customers to purchase without parental supervision [3]. - Online platforms also exhibit similar laxity, with customer service representatives often stating there are no age restrictions for purchasing blind boxes [3]. Group 2: Regulatory Framework - The "Guidelines for Blind Box Business Conduct (Trial)" issued by the State Administration for Market Regulation in June 2023 prohibits selling blind boxes to minors under 8 years old and requires parental consent for those aged 8 and above [5]. - The success of these guidelines relies heavily on businesses adhering to legal requirements and taking responsibility for compliance [5][6]. Group 3: Industry Growth and Challenges - The blind box market in China is projected to exceed 58 billion yuan by 2025, with a compound annual growth rate of 28%, capturing 65% of the global market share [4]. - The popularity of blind boxes among young consumers has led to issues of addiction and excessive spending, with reports of significant financial losses by parents due to their children's purchases [5].