长城欧拉5正式上市

Core Viewpoint - The launch of the new A-class pure electric SUV, Great Wall Ora 5, marks a significant step for Great Wall Motors in expanding its electric vehicle offerings, with a pricing strategy aimed at enhancing market competitiveness [1][3]. Group 1: Product Launch and Pricing - Great Wall Motors officially launched the Ora 5 on December 16, 2025, with a price range of 99,800 to 133,800 yuan, and a limited-time trade-in price starting at 91,800 yuan [1]. - The Ora 5 is available in five configurations and six color options, showcasing a diverse product lineup [1]. Group 2: Technological Advancements - The Ora brand aims to leverage Great Wall Motors' new platform technology to achieve a comprehensive layout of "multiple powertrains, multiple categories, and multiple forms" [3]. - The vehicle features advanced technologies such as laser radar and the third-generation driver assistance system (Coffee Pilot Ultra), enabling capabilities like traffic light recognition and intelligent lane changing [5]. - The Coffee OS 3 smart space system integrates AI technology and includes a 4nm automotive-grade chip, enhancing user interaction and experience [5]. Group 3: Design and User Experience - The design of the Ora 5 is inspired by natural aesthetics, with color options reflecting scenic locations like the Northern Lights and the Senna River [3]. - The interior design emphasizes a unique style and a relaxing spatial experience for users [3]. Group 4: Safety Features - The Ora 5 is equipped with a second-generation short-blade battery that offers high compressive strength and can provide a 24-hour early warning for battery anomalies [5]. - It includes dual-chamber remote airbags for enhanced physical safety [5]. Group 5: Future Outlook - The Ora brand plans to maintain a global perspective and high-quality standards, aiming to provide more vehicle options that adapt to global lifestyles [6].