农业观察：从“种菜”到“三生共融” 都市田园何以蜕变？

Core Insights - The article discusses the transformation of the coastal urban agricultural area in Wenzhou, Zhejiang, from traditional farming to a modern integrated agricultural complex, emphasizing the concept of "three-in-one" integration of production, life, and ecology [1][2]. Group 1: Agricultural Transformation - The coastal urban agricultural area has evolved into a modern agricultural complex, leveraging the opportunity provided by the provincial-level modern agricultural park construction [1]. - The core philosophy of development is to not only focus on farming but also on creating beautiful landscapes, as articulated by local officials [1]. Group 2: Integration of Agriculture and Tourism - The area promotes deep integration of "agriculture+" by developing various cultural and tourism projects, such as agricultural parks and water-based sightseeing areas, transforming farmland into public spaces for recreation and education [2]. - The Zhongtang River Park exemplifies this transformation, featuring ecological pathways and scenic viewpoints, becoming a popular destination for local residents [2]. Group 3: Educational Initiatives - The integration extends into education, with initiatives combining agricultural experiences with scientific education and ecological tourism, aimed at children [5]. - The Muye Camp within the area offers hands-on agricultural activities, allowing children to learn through participation in farming [5]. Group 4: Digital Innovation - The digital wave has introduced new opportunities, with the creation of unique agricultural IPs like "Xigugu" and "Huacai Cai" to enhance the visibility and appeal of local agriculture [5]. - The development of cultural and creative products featuring these IPs has helped bridge the gap between agriculture and the cultural industry [5]. Group 5: Community Engagement - The area is becoming a vibrant community space where families engage in recreational activities, reflecting the successful activation of local resources and the enhancement of agricultural value through technology and tourism [5].