AI造假搅动舆论场，学者建议政府部门更应主动发声

Core Viewpoint - The rapid development of generative AI technology is significantly changing the landscape of online public opinion, necessitating proactive engagement from government officials to manage and guide public sentiment effectively [1][3]. Group 1: Social Governance Challenges - Current social governance practices are heavily focused on managing online public opinion, large-scale group events, and major safety incidents, which are critical for local government stability and economic development [3]. - The rise of generative AI and deepfake technology has lowered the barriers for creating false information, leading to public misinformation, heightened negative emotions, and social anxiety, which can disrupt public order [3]. - Non-benevolent use of AI tools by some internet platforms has created information echo chambers, reinforcing specific viewpoints and exacerbating cognitive biases, leading to social division [3]. Group 2: Recommendations for Government Action - Government departments should recognize the changes in public sentiment brought about by AI technology and learn to utilize AI tools for managing public opinion effectively [3]. - It is essential for government entities to proactively communicate and take the initiative in public discourse, especially during significant public sentiment events where the truth is unclear [4]. - Recommendations for government communication include being transparent, gradually disclosing information as events unfold, and maintaining a cautious approach to avoid damaging public trust [4].