2025山东暖冬消费季暨消费推广活动在潍坊举办

Group 1 - The event "2025 Shandong Warm Winter Consumption Season" was launched in Weifang, focusing on new consumption trends and providing substantial financial support exceeding 300 million yuan for consumers [1][4] - Three key consumption guides were released: the Shandong New Business Vitality Consumption Guide with 64 categories, the Shandong New Scene Experience List featuring 109 benchmark scenarios, and the Shandong Warm Winter New Supply List with 74 quality offerings [1][4] - Alipay will upgrade payment tools for small businesses for free and distribute exclusive vouchers to consumers, while Gaode Map will release a consumption market insight report and offer 10 million yuan in taxi ride subsidies [1][2] Group 2 - Financial institutions including Agricultural Bank of China and China Construction Bank are launching promotional activities to enhance consumer spending during the winter season [2] - The event featured a "walking press conference" format, showcasing various themed exhibition areas, including Meituan's unmanned delivery and JD's fresh food initiatives [3] - The initiative is part of a broader "Buy in China" campaign by multiple government departments, aiming to foster new consumption models and enhance the quality and diversity of consumer experiences [4]