从配角到灵魂:一株水草见证广州水族产业崛起
Nan Fang Nong Cun Bao·2025-12-17 11:06

Core Viewpoint - The article discusses the rise of the aquatic plant industry in Guangzhou, highlighting how aquatic plants have transitioned from being mere background elements in fish tanks to becoming essential components that enhance aesthetic value and consumer experience [4][26]. Industry Overview - The aquatic industry in Guangdong province has an annual output value nearing 40 billion yuan, indicating a significant growth in consumer interest and market potential [5][6]. - The new consumer mindset emphasizes the importance of both fish and aquatic plants, with trends showing that aquatic plants are now integral to home and workplace aesthetics [8][9]. Market Dynamics - The popularity of aquatic plants has surged on social media platforms, with hashtags related to aquatic plants garnering billions of views, indicating a strong online presence and consumer engagement [9][11]. - E-commerce platforms have seen a boom in sales of affordable aquatic plants, with some products selling hundreds of thousands of units, making it easier for consumers to create their own aquatic landscapes [12][13]. Technological Advancements - The shift from importing to cultivating aquatic plants domestically has been crucial for the industry's maturity, with local businesses like Xianjing Aquatic Plant Nursery leading the way in self-sustaining cultivation practices [35][37]. - The Guangzhou Agricultural Rural Science Institute has played a pivotal role in research and development, successfully breeding new aquatic plant varieties that fill gaps in the market [41][45]. Consumer Trends - The demographic of aquatic plant enthusiasts is shifting younger, with online influencers shaping consumer preferences and driving demand for visually appealing and easy-to-maintain plant varieties [76][95]. - The rise of "newbie-friendly" products, such as "tuo grass," caters to a broader audience, making it easier for beginners to engage in aquatic gardening [88][91]. Competitive Landscape - Guangzhou has established itself as a central hub for the aquatic plant industry, with a complete supply chain from research and breeding to sales, positioning itself as a leader in both national and international markets [106][108]. - The favorable climate in Guangzhou supports year-round growth of aquatic plants, providing a competitive edge in terms of production costs and supply stability [109][114]. Future Outlook - The recent urban agricultural development plan aims to position Guangzhou as a benchmark for ornamental fish and aquatic plant industries, indicating a strategic focus on enhancing the sector's growth [67][70]. - The industry's adaptability to consumer trends and technological advancements suggests a promising future, with potential for further expansion and innovation in the aquatic plant market [101][102].

从配角到灵魂:一株水草见证广州水族产业崛起 - Reportify