全球商学院案例教学路径升级

Core Viewpoint - The cultivation of future managers with complex decision-making abilities and a global perspective is a central challenge for business schools worldwide, with case teaching methods increasingly recognized as a key approach to bridge management theory and real business practice [1] Group 1: Case Teaching Method - Case teaching is seen as essential for connecting theory with practice, focusing on three main aspects: teaching demonstration, case development, and qualitative research [1] - The evolution of case teaching should embrace technology, enhance ESG and sustainability themes, and promote a global community for case research [1][2] - Case discussions provide diverse perspectives, improving students' analytical and communication skills to better navigate unpredictable business environments [2] Group 2: Challenges and Opportunities - Generative AI poses multiple threats to business education but highlights the irreplaceable nature of case teaching, which fosters structured social learning environments that enhance judgment, critical thinking, and complex decision-making skills [2] - The quality and vitality of case content are crucial, focusing on real decision dilemmas and ensuring engaging narratives while maintaining discussion space [3] - The dynamic updating of case content through technology is essential to meet the fast-evolving industry demands [3] Group 3: Practical Applications - Demonstrations of case teaching in both Chinese and English contexts illustrate its effectiveness in different environments, such as using the fresh e-commerce front warehouse model to guide financial analysis towards business strategy [4] - The practical value of case teaching in global business education is emphasized through simulations of complex international operational decisions [4]