玛莎拉蒂在华销量7年跌超九成，二手豪车90后买家占比达47%

Core Viewpoint - Maserati's sales in China have plummeted over 90% in seven years, reflecting broader challenges in the luxury car market, which is now entering a "price-sensitive era" [1] Sales Performance - Maserati's sales in China reached 14,400 units in 2017, making it the brand's largest single market globally [1] - By 2024, sales in China dropped to 1,228 units, indicating a significant decline [1] - In the first nine months of 2025, Maserati's cumulative sales were only 1,023 units, further highlighting the downward trend [1] Market Trends - The current situation of Maserati mirrors that of many luxury car brands, suggesting a shift in consumer behavior towards more price-sensitive purchasing [1]