SZAP(SZ:000061) Nan Fang Nong Cun Bao·2025-12-18 06:33Core Viewpoint - The training program for agricultural e-commerce live streaming in Foshan City aims to enhance digital capabilities and support rural revitalization through targeted education and skill development for agricultural stakeholders [2][4]. Group 1: Training Program Overview - The training lasted for 7 days and focused on the theme of "Digital Agriculture, Strong Brands" [2][3]. - It targeted 50 participants, including agricultural operators, major producers, and returning entrepreneurs, to empower them with digital skills [3][4]. Group 2: Curriculum and Content - The program integrated ideological guidance with skill enhancement, providing a comprehensive growth platform for participants [5]. - Participants learned about the value of agricultural e-commerce in the context of rural revitalization and received insights into supportive policies and governance [6][7][8]. Group 3: Practical Skills Development - The training employed a dual-track model of "theory and practice," addressing key challenges in e-commerce live streaming [10][11]. - Participants engaged in hands-on training at various practical bases, learning the entire process of live streaming operations, including product presentation and audience engagement techniques [12][13][16]. Group 4: Industry Integration and Future Applications - The curriculum emphasized the integration of e-commerce with agricultural production, covering brand management and digital skills application [17][18]. - Participants expressed intentions to apply their training to enhance the visibility of Foshan's agricultural products through live streaming, aiming to create new opportunities for local farmers [21][22].