游族网络出席2025产业趋势发展论坛 分享三重驱动力引领价值增长

Core Insights - The forum highlighted the strategies of Youzu Interactive in navigating a saturated global market through globalization, cultural resonance, and AI innovation [1][4]. Group 1: Globalization Strategy - Youzu Interactive has been committed to global development since 2013, achieving a distribution network covering over 200 countries and regions, with more than 1,000 partners and over 1 billion global users [4]. - The company has seen overseas revenue surpass domestic revenue for ten consecutive years, indicating successful international expansion [4]. Group 2: Cultural Resonance - Youzu emphasizes infusing traditional Chinese culture with new vitality to resonate with global players, combining elements of universal values with local cultural themes [6]. - The company adapts its marketing and content strategies based on regional cultural acceptance, as seen with its products like "The Three Kingdoms" and "Game of Thrones: Winter is Coming" [6]. Group 3: AI Innovation - Youzu has developed a comprehensive AI-driven engine that enhances efficiency in content production by 3 to 5 times and reduces customer acquisition costs through data analysis [7]. - The company has implemented a one-stop intelligent translation platform that supports 16 languages, cutting translation costs by 80% [7]. - Youzu introduced an intelligent game companion, enhancing player experience through emotional interaction and service integration [7]. Group 4: Social Responsibility - Youzu received the "Oasis Guardian Public Welfare Action" award, recognizing its long-term commitment to public welfare through initiatives like the Youzu Public Welfare Foundation [8]. - The foundation has been active for ten years, supporting youth technology and cultural education across various regions in China [7][8]. Group 5: Future Outlook - Youzu aims to continue creating globally influential products and collaborate with industry partners to promote high-quality development in the global gaming industry while maintaining its commitment to social responsibility [8].