云南多方发力 赋能消费品促销扩产

Group 1 - The event in Kunming focuses on promoting Yunnan's specialty consumer products and upgrading the industry through an "online + offline" integration model, aiming to enhance the market competitiveness of "Yunnan manufacturing" [1] - The initiative titled "A Lifestyle Called Yunnan: Promoting Specialty Consumer Products and Empowering New Growth" aims to expand online sales channels for high-quality Yunnan products through standard selection, marketing, and supply chain support [1] - The event featured expert speeches, the release of a promotional plan for Yunnan's specialty products, and a showcase of local agricultural products, allowing businesses and influencers to engage in product selection and negotiations [1] Group 2 - A vendor from Yunnan reported that their sales increased from 20,000 yuan in 2020 to over 200 million yuan this year, with plans to open a physical store in Kunming and expand into overseas markets [2] - The Yunnan government has been actively supporting the export of local products, with agricultural exports reaching 18.13 billion yuan in the first 11 months of this year, a 4.5% increase year-on-year, leading the central and western regions of China [2] - Yunnan plans to conduct training for enterprise transformation and e-commerce talent, aiming to help 50 large enterprises complete digital upgrades and cultivate 100 industry benchmarks to create a replicable growth model [2]