积极开拓团餐市场!助力清远优质农品向大湾区市场纵深推进
Nan Fang Nong Cun Bao·2025-12-19 03:04

Core Viewpoint - The event in Shenzhen aims to enhance the market penetration of high-quality agricultural products from Qingyuan into the Greater Bay Area, facilitating direct supply chain connections and strategic partnerships between agricultural enterprises and the catering industry [4][20][30]. Group 1: Event Overview - The Shenzhen Catering Industry Association is hosting the 2025 Food Ingredients Exhibition and the 10th Anniversary of Shenzhen Catering from December 16 to 18, 2025 [2]. - The event is expected to attract around 20,000 participants, including national industry associations, government leaders, and catering enterprises [3][4]. - The exhibition will feature a combination of display areas, catering services, supply chain connections, and anniversary celebrations to promote collaboration [18]. Group 2: Market Significance - Shenzhen, with a population exceeding 20 million, relies heavily on external supplies for its catering industry, which includes centralized meal services for enterprises, schools, and hospitals [7][8]. - The daily consumption of ingredients in Shenzhen's catering sector is substantial, highlighting the strategic importance of expanding agricultural marketing channels into this market [9]. Group 3: Qingyuan's Agricultural Strengths - Qingyuan is recognized for its rich agricultural resources, benefiting from favorable natural conditions, and is considered a "back garden" for over 80 million urban residents in the Greater Bay Area [12][13]. - The city boasts five major agricultural products, each valued at over 10 billion, showcasing its capacity for high-quality agricultural production [14]. Group 4: Strategic Partnerships - During the event, a strategic signing ceremony took place between Qingyuan's Agricultural and Rural Affairs Bureau and Shenzhen's Consumer Assistance Alliance, focusing on deepening cooperation in the catering sector [19][20]. - The collaboration aims to establish a platform for agricultural exchanges between Shenzhen and Qingyuan, promoting high-quality development in the agricultural sector [21][22]. Group 5: Product Showcase and Market Impact - Qingyuan showcased its premium agricultural products, including Qingyuan chicken, Yingde black tea, and other local specialties, demonstrating the full supply chain from farm to table [26][28]. - The event successfully connected over 300 supply chain and catering retail enterprises, with on-site sales exceeding 10,000 yuan and nearly 100 companies expressing intent to cooperate [29][30].