家电业向新向智 多款产品获中国高端家电红顶奖

Group 1 - The 17th China High-end Home Appliance Trend Release and Red Top Award Ceremony recently held in Beijing showcased 21 award-winning products, highlighting the resilience of Chinese consumer confidence, which is leading globally [1] - According to the Ministry of Commerce, from January to November this year, the nationwide trade-in program for consumer goods has driven sales exceeding 2.5 trillion yuan, with over 12.844 million home appliances exchanged [1] - The Chinese home appliance industry is focusing on technological self-reliance and high-quality development, achieving transformation through innovation, structural optimization, and green leadership, as stated by Zhang Bin from the Chinese Academy of Social Sciences [1] Group 2 - The report "2025 China High-end Home Appliance Market Trends and Innovation Insights" indicates a clear consumer preference for high-end, quality, and emotional value products, with significant growth in online retail sales of coffee machines, robotic vacuums, and large TVs showing double-digit increases from January to September this year [1] - A representative from JD Home Appliances noted that high-end appliance consumption is driven by technological trends, shifting from "single product intelligence" to "proactive service AI," with over 90% of consumers opting for first-level energy efficiency products under the trade-in policy [2] - The founder of the Red Top Award, Lv Shenghua, emphasized that the award represents an attitude towards pursuing a better life and aims to be a "catalyst" for industry progress and a "visionary" for future living [2]