商务部：11月社会消费品零售总额4.39万亿元 同比增长1.3%

Group 1 - The core viewpoint of the article highlights the growth of China's consumption market, with a retail sales total of 4.39 trillion yuan in November, reflecting a year-on-year increase of 1.3% [1] - From January to November, the total retail sales of consumer goods reached 45.6 trillion yuan, marking a 4.0% growth, which is 0.5 percentage points faster than the same period last year [1] - The retail sales of basic living goods showed stable growth, with food and clothing sales increasing by 6.1% and 3.5% respectively in November [1] Group 2 - Service consumption experienced rapid growth, with a 5.4% increase in service retail sales from January to November, outpacing goods retail sales by 1.3 percentage points [2] - Online retail sales grew by 9.1% from January to November, with physical goods online retail sales increasing by 5.7% [2] - Rural consumption outpaced urban consumption, with rural retail sales growing by 4.4% from January to November, which is 0.5 percentage points faster than urban areas [2]