投资于人 企业的长期主义值得肯定
Zhong Guo Xin Wen Wang·2025-12-19 13:15

Core Insights - JD.com is actively addressing the housing needs of its delivery personnel by establishing "Xiao Ge Home" facilities, which provide affordable and well-equipped accommodation for its riders [1][2] - The company has invested a total of 22 billion yuan in employee housing, creating 28,000 units of affordable housing across 145 cities, with plans to add an additional 150,000 units in the future [1][2] - JD.com's initiatives align with national economic goals, promoting a win-win development model for platform enterprises and their workers [1][3] Group 1 - The establishment of "Xiao Ge Home" in Beijing and Wuhan reflects JD.com's commitment to employee welfare and its long-term investment in creating a supportive work environment [1][2] - The strategic location of these facilities near logistics hubs reduces commuting time for employees, enhancing their work-life balance [2][3] - JD.com's comprehensive welfare system includes not only housing but also social security contributions and support for employees' families, showcasing a holistic approach to employee benefits [2][4] Group 2 - The company's focus on practical and heartfelt policies addresses the immediate needs of employees, fostering a culture of care and support [4][5] - JD.com's approach has set a precedent in the industry, encouraging other companies to prioritize the social security and housing issues of their delivery personnel [5][6] - The emphasis on investing in human capital is seen as a foundation for sustainable business growth, transforming employee welfare from a cost into a strategic investment [5][6]