江门开展新会陈皮专项整治行动,头部企业表态拒绝假冒伪劣!
Nan Fang Du Shi Bao·2025-12-19 14:13

Core Viewpoint - The recent exposure of counterfeit and substandard "Chenpi" (dried tangerine peel) products has prompted swift regulatory actions from the Jiangmen municipal government, including the establishment of a special task force to protect the geographical indication of "Xinhui Chenpi" [1] Industry Overview - The Xinhui Chenpi industry has rapidly developed, with a total industrial chain output value projected to reach 26.1 billion yuan in 2024, creating over 80,000 jobs and increasing per capita income by more than 26,000 yuan [1] - There are over 7,800 production and operation entities involved in the Xinhui Chenpi industry [1] Regulatory Actions - The Jiangmen municipal government has initiated a special rectification action against the Xinhui Chenpi industry, resulting in the legal investigation of six involved entities and the confiscation of counterfeit products [1] - A one-year special action for the geographical indication protection of Xinhui Chenpi has been launched [1] Industry Leaders' Perspectives - Wu Guorong, chairman of Chenpi Village, emphasizes the importance of maintaining quality standards and the negative impact of counterfeit products on the industry and consumer trust [2][3] - Liao Changliang, chairman of Hongdatang, highlights the establishment of comprehensive standards for the production and storage of Xinhui Chenpi, ensuring traceability and quality control [4][5] - He Genwang, a representative inheritor of Xinhui Chenpi production techniques, calls for stricter government regulation and enforcement against counterfeit practices to protect the industry's integrity [6][7] Market Impact - The exposure of counterfeit practices may lead to short-term consumer hesitation regarding the authenticity of Xinhui Chenpi, but it is expected to promote long-term sustainable development by eliminating unscrupulous businesses [7][8] - Ye Zhaosheng, a representative of the Xuanluhao cooperative, notes that the exposure has not adversely affected compliant businesses, which are seeing increased customer loyalty and demand for genuine products [9]