ZZPZH(SH:600436) Zhong Guo Jin Rong Xin Xi Wang·2025-12-19 14:29Core Viewpoint - The 2025 Southeast Modern Agriculture Expo and Flower Expo showcased the innovative products of Zhangzhou Pien Tze Huang Pharmaceutical Co., Ltd, emphasizing its commitment to integrating tradition with innovation in the health industry [1]. Group 1: Product Launches - Pien Tze Huang launched four core product series across its three strategic segments: a classic product series in the pharmaceutical sector, an Eastern skincare series in the beauty segment, and a health food series focused on food-medicine integration [1][3]. - The pharmaceutical segment introduced new products such as Renrong Anshen Pills and Xihuang Pills, targeting specific health needs and enhancing the product matrix [3]. - The beauty segment highlighted new offerings like the Jin Xian Lian series and Ren Shen series, focusing on the efficacy of traditional Chinese ingredients for skincare [3]. - The health food segment presented four new products, including a low-temperature fermented green plum wine and a green plum essence pill, both made from high-quality ingredients sourced from Fujian [4]. Group 2: Innovation and Development Strategy - Innovation is identified as the core driver for revitalizing traditional brands, with the new product launch marking a significant step towards establishing a diversified health service system [4]. - Pien Tze Huang plans to invest 270 million yuan in R&D in 2024, reflecting a 16.38% increase year-on-year, with ongoing clinical research on five traditional Chinese medicine innovations and four chemical drug innovations [4]. - The company aims to strengthen its core business while expanding its product matrix and developing a second growth curve, aligning with the "14th Five-Year Plan" and "Healthy China" strategy [5].