Is Europe Becoming Rivian's Next Big Growth Opportunity?

Key Takeaways Rivian designed the R2 and R3 with Europe in mind, aligned to regional preferences and roads.RIVN benefits as EU duties on U.S.-built vehicles drop from 10% to 0.Rivian chose Georgia for export access to Europe, focusing on U.S. scale with no launch date.Rivian’s (RIVN) R2 and R3 models were conceived from the outset with Europe in mind, both in their architecture and design, per the company’s third-quarter 2025 earnings transcript. These vehicles are especially well-suited to European prefere ...