Guo Ji Jin Rong Bao·2025-12-19 17:28Core Viewpoint - The exemption policy for new energy vehicle purchase tax, in place for ten years, will end on December 31, 2025, transitioning to a 50% tax reduction starting January 1, 2026, with the maximum exemption amount decreasing from 30,000 yuan to 15,000 yuan [1] Group 1: Policy Changes - The new purchase tax rate for new energy vehicles will be 5% after the adjustment, down from full exemption [1] - For vehicles priced at 300,000 yuan, the tax payable will be 15,000 yuan, while for those priced at 500,000 yuan, the tax will be 35,000 yuan after applying the maximum exemption [1] Group 2: Industry Response - Over twenty car manufacturers, including Li Auto, NIO, Chery, and others, have introduced "purchase tax guarantee" subsidy plans to mitigate consumer hesitation due to the policy change [4] - Xiaomi Auto has launched a year-end purchase tax subsidy plan, promising up to 15,000 yuan for users who lock in orders by November 30, 2023, if delivery is delayed to 2026 [4] - GAC Group and XPeng have also announced similar subsidy plans, with varying deadlines and subsidy amounts [4] Group 3: Market Trends - Despite the introduction of subsidy plans, the expected surge in market activity has not materialized, with a reported 8.1% year-on-year decline in retail sales of passenger vehicles in November [8] - The retail sales of fuel vehicles dropped by 22%, while pure electric vehicle sales increased by 9.2% [8] - Sales personnel have noted a general slowdown in consumer activity, attributing it to the cessation of national subsidies and a wait-and-see attitude regarding future policies [8] Group 4: Sales Performance - Some manufacturers are facing challenges in meeting their sales targets, with companies like NIO and Li Auto showing low completion rates of 62.6% and 56.6%, respectively [10] - In contrast, XPeng has met its annual sales target, while other companies like Leap Motor and BYD have exceeded 90% of their targets [10]