“有些路，不等开放，也能出发”

Core Viewpoint - The implementation of the "ban on group tours" for Taiwanese tourists traveling to mainland China has not deterred the genuine demand for cross-strait exchanges, prompting calls for the Taiwanese government to lift restrictions and restore direct flights [1] Group 1: Policy Impact - The Taiwanese government introduced the "ban on group tours" in 2020 under the pretext of the COVID-19 pandemic, and in 2024, it raised travel warnings for mainland China and Hong Kong/Macau to "orange," advising against non-essential travel [1] - Despite these restrictions, the number of Taiwanese tourists visiting mainland China is expected to differ by nearly 3.8 million by 2025, resulting in a tourism deficit of 152 billion New Taiwan Dollars [1] Group 2: Tourism Trends - Recent tourism exhibitions in Kaohsiung have shown a high interest in travel to mainland destinations, with regions like Xinjiang becoming increasingly popular among Taiwanese tourists [1] - The travel preferences of Taiwanese citizens have diversified, with older individuals traditionally favoring mainland travel, while younger generations are increasingly interested in exploring [1] Group 3: Service Quality and Accessibility - The quality of tourism services in mainland China has improved significantly, leading to a positive perception among travelers, with many stating that visiting changes their views [2] - The integration of film and tourism has also played a role in boosting interest in mainland travel, as evidenced by a 240% increase in flight searches to Chongqing since March, driven by popular Chinese dramas [2] - Recent measures to facilitate travel, such as fee waivers for the application of travel permits and an increase in the number of ports issuing permits, have been well-received [2] Group 4: Travel Logistics - The limited number of direct flights and routes has complicated travel for Taiwanese tourists, often requiring them to take connecting flights, which can double travel time [2] - Currently, only about 35% of pre-pandemic flight frequencies between Taiwan and mainland China have been restored, with travelers needing to transit through cities like Guangzhou or Shenzhen [2]