2025年国内游戏行业销售收入超3500亿创新高

Group 1 - The core viewpoint of the article is the release of the "2025 China Game Industry Report," which highlights significant growth in the domestic game market, with actual sales revenue reaching 350.79 billion yuan and a user base of 683 million, both achieving historical highs [1][2] - The growth in revenue and user scale is attributed to several factors, including improved quality of mobile games, successful new releases, strong performance of evergreen titles, robust growth in mini-program games, and cross-platform product compatibility [1] - Mobile games dominate the market, accounting for 73.29% of total sales revenue, with actual sales revenue of 257.08 billion yuan, reflecting a year-on-year growth of 7.92% [1] Group 2 - The client and console game segments also show steady growth, with client games generating actual sales revenue of 78.16 billion yuan, a year-on-year increase of 14.97%, supported by stable income from evergreen products and simultaneous releases of popular mobile games on PC [1] - The console game market continues to experience rapid growth, with actual sales revenue reaching 8.36 billion yuan, marking an impressive year-on-year increase of 86.33% [2] - In contrast, the web game market continues to decline, with a 6.74% decrease in revenue, totaling 4.32 billion yuan, marking a decade of revenue decline [2] Group 3 - The report also highlights the performance of self-developed games, with domestic sales revenue reaching 291.09 billion yuan, a year-on-year growth of 11.64%, driven by stable support from evergreen products and new self-developed releases [2] - The overseas market for self-developed games generated actual sales revenue of 20.46 billion USD, reflecting a year-on-year increase of 10.23%, maintaining a scale exceeding 100 billion yuan for six consecutive years, indicating strong performance in game exports [2]